Anyone who doubted that Nicki Minaj could take on Lady Gaga's vise grip on the high fashion power structure needs only ask Donatella Versace if Minaj makes the cut. Sharing the bill with King, the singer played a spirited set Tuesday night at Manhattan's Pier 57 to fete H&M's buzzed-about collaboration with Versace. Less than a day later, she landed another style coup by performing with Kanye Western side and Maroon 5 at the annual Victoria's Secret fashion show, that is broadcast continue to exist CBS December 29th.
Both events provided ideal venues to showcase Minaj's elaborate personal style and over-the-top stage theatrics. Like the singer, Victoria's Secret exports a "wittier" side of sexy, with many of the ensembles its models used onstage yesterday like glitzy, skimpy Costumes. These were kinky, campy and extremely Sexy – but, of course, not "very serious. inch You might call them "proudly pink" – much like Minaj herself, who also overtly associates herself with that shade's "fiercely feminine" side and continually demonstrates through her work that fun and flirtatious can suddenly turn wild.
Versace has built an empire on a similar hyperbolic sex appeal. As any fashion follower (or even SNL person familiar with Maya Rudoph's popular Donatella impersonation) knows, the Italian language label isn't exactly an brand of quiet elegance; its defiant spirit of sex, excess and good times (even in the worst of times) makes it a continuous a symbol staple in the wardrobes of pop and urban performing artists. A collaboration with a mass retailer offers a welcome point of entry to aspiring fans of the label, many of whom would consider themselves as sexy and eclectic dressers as Minaj herself.
Gallery: Nicki Minaj's Best Looks
For her performance to celebrate Versace's H&M clothing, Minaj was as enthusiastic as her fans about the clothing collaboration they'd gathered to celebrate. At the finale of her zany tropical-hued performance (which included Pink Friday favorites "Super Bass" and "Roman's Revenge"), she positioned the crowd as her competitors, warning them that "after the next performer is done, you have to fight me to the line to buy these clothes, bitches! inch What a challenge even the fiercest fashionista in work didn't want to fight.
This season, Minaj told Running Stone she saw herself hosting a successful clothing line and cologne in five years' time. Right now, her fashion goals seem smartly arranged with the beauty industry, a great way to prove she can build a cohesive brand. So far, so good: She already has a very successful MACINTOSH PERSONAL COMPUTER "Pink Friday" lipstick collaboration under her belt and will formally be a Viva Glam ambassador for the brand in early 2012 – which is when she will also release her first Pink Friday–themed nail gloss collection with OPI.